Movielogr
Sweets (2013)
Directed by Joseph Pitchhadze
Overview
Salah, an Israeli-Arab enterpriser, strives to bring happiness for the children of the Arab sector in Israel by opening a new chain of candy stores. ‘The Firm’, an Israeli corporation headed by Klausner , that controls Israeli candy market, resent Salah on his former business move - taking control over the Israeli market of Turkish coffee. Klausner sees the new business initiative of Salah as a real threat, not only a business one but also a cultural and a political one, even a real challenge against Zionism itself. In a disguise of a Business struggle the story reveals moral dilemmas and a cultural struggle: the Arab businessman trying to integrate in Modern Israel against the dominant Zionist culture.
Length 132 minutes
Actors
Moni Moshonov | Menashe Noy | Makram Khoury | Oz Kemishka | Rula Khoury | Michael Sarne | Jameel Khoury | Shmuel Vilozni | Ezra Kafri | Sarah Adler | Lillian Ruth-Chilovsky | Svetlana Norbayeva | Boris Martsinovski | Avraham Pesso | Shai Egozi | Danny Geva | Itay Tiran | Yoram Ron | Ayal Beeri | Nir Rebinin | Dvir Benedek | Yoav Levi