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When Volcom was founded in 1991, it was the first company to combine skateboarding, surfing and snowboarding under one brand from its inception. This way of life influenced the anti-establishment style and attitude that defined a generation. The cultural phenomenon was best captured when Volcom released “Alive We Ride” in 1993: a film documenting the raw excitement and spontaneous creativity inherent to the lifestyle. Twenty-one years later, with the release of “True To This”, Volcom again captures the energy and artistry of board-riding in its purest forms. Shot all around the world and showcasing iconic athletes, “True To This” is a tribute to the movement that inspired a generation and the people and places that embody that spirit today.
Length 41 minutes
Ozzie Wright | Hunter Wood | Dave Wassel | Kyle Walker | Tai Vandyke | Nate Tyler | Grant Taylor | Balaram Stack | Ryan Sheckler | Mike Ravelson | Ben Raemers | Collin Provost | Chris Pfanner | Zac Normandin | Carlos Munoz | Pat Moore | Alex Midler | Alec Majerus | Jamie Lynn | Louie Lopez | Kawai Lindo | Johnny | Lazzareschi | Zeke Lau | Mark Landvik | Kaimana Henry | Terje Haakonsen | Nassim Guammaz | David Gonzalez | Mitch Coleborn | Dylan Alito | Pedro Barros | Caswell Berry | Gavin Beschen | Dan Brisse | Curtis Ciszek | Dane Burman | Parker Coffin | Andrew Doheny | Dustin Dollin | Yago Dora | Alain Goikoetxea | Chima Ferguson | Rune Glifberg | Tom Dosland | Dennis Busenitz | Dusty Payne